Swedish director Filip Engstrom prides himself on creating visually stunning yet genuinely human commercials and films. With roots in short films, children’s programing, and puppetry for Swedish television, he has developed a distinctive and innovative approach to filmmaking, along with a unique personal style. By combining traditional storytelling techniques with new methods and ever-evolving visual effects technologies, Engstrom creates innovative solutions and enhances his stories with a refreshing perspective tailored to each client’s needs.
Since his arrival in the United States, Engstrom has worked with some of the most recognized clients in the world, Chevy, Target, Verizon, MasterCard, American Express, M&M’s, LG, and Toyota, to name a few. He was a founding partner of the successful Swedish directing collective, Stylewar, which he left in 2006 to embark on a solo career. Immediately, he made a name for himself creating captivating and exciting work.
Engstrom gained numerous accolades with the striking ‘Ants’ spot for Nextel, including a Silver Clio. He was again recognized by the CLIO Awards for his PlayStation 3 Spot, titled ‘Murals’, which follows a graffiti artist whose art brings city buildings to life. In 2010, Filip’s AMF ‘The Caterpillar’ won the Visual Effects Society award for Outstanding Animated Character, sharing the stage with James Cameron’s Avatar.
His ‘Color Changes Everything’ commercial for Target quickly became a viral sensation, with online blog The Spot Informant declaring that Engstrom delivers “some real sophistication and finesse across the board.” ‘Color Changes Everything’ was nominated for an Outstanding Commercial Emmy, one of the highest honors in the commercial world.
In 2013, Filip was brought in to help launch the exciting new face of Chevy by shooting three spots, which premiered during the live broadcast of the Academy Awards. Engstrom’s year did not slow down as he developed and shot new campaigns for Staples, Allstate, Honda, LG, and AT&T. Filip started off 2014 with a bang, shooting a new film for Intuit, which aired during the Super Bowl.
He continued a busy year directing spots for Chase, Acura, and FedEx. His unique visual style can be seen in the Diet Coke campaign he directed, featuring characters in magically changing worlds.
2015 brought more success including the celebrity filled Target spot for the Lilly Pulitzer collection and spots introducing the highly anticipated rewards program, Plenti. Engstrom also brought awareness to “Red Nose Day,” a charitable campaign dedicated to raising money for children and young people living in poverty, with his spots for Walgreens ‘March of the Noses.’