Lloyd Lee Choi

Lloyd Lee Choi is a Korean-Canadian writer and director based in Brooklyn. His breakout short film, SAME OLD (2022), World Premiered in competition at the 75th Cannes Film Festival as the only North American short selected in the lineup. The film went on to screen at the Toronto International Film Festival, New York Film Festival, Melbourne International Film Festival, and Seminci, earning a Special Jury Mention at TIFF, the Best Short of Festival award at Raindance, and first place in the HBO Max APA Visionaries competition. He is currently developing the feature adaptation with Destin Daniel Cretton’s company, Family Owned.

His follow up short, CLOSING DYNASTY (2023), was selected as one of three projects supported through the Future Gold Film Fellowship, a collaboration between Netflix, Tribeca, and Gold House. The film World Premiered at the 73rd Berlinale before screening at SXSW and TIFF, where it received widespread acclaim and further cemented Lloyd as one of the most exciting emerging voices in contemporary cinema.

Lloyd’s debut feature film, Lucky Lu (2025), produced by Destin Daniel Cretton and Gemma Chan, World Premiered at Cannes Directors’ Fortnight to a standing ovation and was later nominated for the Caméra d’Or. The film continued its festival run at major international festivals, establishing Lloyd as a singular storyteller with a deeply human and visually poetic voice.

Alongside his narrative work, Lloyd has built an equally celebrated career in commercials, directing globally recognized campaigns for brands including Google, Chevrolet, Delta, Sony, and National Geographic. Known for his cinematic eye, emotional realism, and deeply human performances, his commercial work carries the same authenticity and visual sophistication that defines his films, seamlessly moving between intimate storytelling and striking visual scale.